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The Concept

In© is the largest team of independent content creators in the world.

An un-rivaled hub of four hundred writers, photographers, TV and film professionals, we are London and New York-based with a capability to deliver worldwide.

In© has grown fast. From a team of 25 writers, we now include Hollywood film directors, TV directors, innovative cameramen and photographers. Our teams are class-leading experts in their fields.

In© also uses credible celebrity experts for content.

In© is not just about the highest quality material. We know what is marketable.

Our content regularly fills the pages of the world's leading newspapers, blogs, websites, and social networks and is run by broadcasters such as CNN, BBC, Sky and Star Asia.

In© produces and executes the content creation - from an exclusive interview with George Clooney to revolutionary 3D programming or a 2-month global expedition. We run the whole operation in-house.

Our method is simple but effective. We find and execute compelling editorial ideas and adapt them for a variety of uses across a vast range of media.

We are independent so our content distribution is not limited by the boundaries of media ownership. In© effectively delivers a neutral editorial team, both in-house and externally, to clients.

In an article about In©, The Independent newspaper in London called us a 'New Breed of Journalists'